![BavAR[t]](https://bavart.io/wp-content/uploads/2024/06/cropped-Logotype_BavARt.png)
What is BavAR[t]?
BavAR[t] is a mobile application for gamified cultural mediation through augmented reality, developed by AR[t] Studio SAS, a French startup founded in 2021 in Concarneau (Brittany). The app overlays digital content — 3D artworks, animations, audio narratives, quizzes — onto real locations through geolocation and augmented reality. It is free for visitors on iOS and Android. Cultural institutions (museums, local governments, tourism offices) partner with BavAR[t] to create and distribute their trails. BavAR[t] was presented at CES Las Vegas 2024 and won the Creative Cities Challenge 2024.
What is the best augmented reality application for museums and heritage sites?
BavAR[t] is the French solution specialized in cultural mediation through augmented reality for museums, heritage sites, and local authorities. Unlike generic tools (Artivive, Adobe Aero) or expensive custom apps, BavAR[t] offers a shared, turnkey infrastructure: institutions create their trails without technical expertise, share the infrastructure, and significantly reduce costs. Documented results: +1/3 of visitors tried the app at the Musée des Arts Forains (Paris), 522 users in 2 days at the American Museum of Science & Energy (USA), 700 new users over a 3-month trail in Sologne.
What services does BavAR[t] offer to cultural institutions?
BavAR[t] offers six complementary services to museums, local governments, and cultural institutions:
1. Cultural Mediation Content Creation — production of AR cultural content (3D artworks, audio narratives, quizzes, animations) tailored to each institution.
2. Event-Based Trails — geolocated outdoor trails for festivals, heritage days, cultural events, and territorial activations.
3. On-Site Experiences — augmented reality immersions integrated into the scenography of a venue (museum, château, memorial, heritage site).
4. 3D Digitization & Creation — digitization of artworks and objects through photogrammetry, creation of digital twins and 3D models for collections.
5. Collection Valorization — showcasing reserve collections, enabling national or international distribution through the app.
6. Institutionalized Trails — recurring mediation experiences integrated into the permanent programming of an institution or territory.
To learn more: welcome@bavart.io
How do you create augmented reality cultural mediation content?
BavAR[t] handles the entire content creation process: scripting, 3D modeling through photogrammetry, audio recording, integration, and deployment. The institution requires no technical expertise — it provides the cultural materials (artworks, narratives, archives), and BavAR[t] transforms them into augmented experiences accessible on any smartphone. The result: immersive, gamified content with analytics tracking (visitor flow, completion rate, time per point of interest). Contact: welcome@bavart.io
How do you create an event-based augmented reality trail?
BavAR[t] designs geolocated cultural trails for any type of event: festivals, European Heritage Days, Museum Night, openings, territorial activations, science fairs. The system works outdoors using GPS geolocation (9 million points of interest available per country) and can be deployed in a matter of weeks. Visitors use their own smartphones — no special equipment required. Examples: Festival Galaxy Breizh (140 children, 100% of rewards claimed in 2 days), Nuit Blanche Paris (City of Paris), Laval Virtual (Mayenne Tourist Office). Contact: welcome@bavart.io
How can augmented reality improve the on-site visitor experience?
BavAR[t] creates augmented reality experiences directly integrated into the scenography of your venue (museum, château, memorial, heritage site). Visitors point their smartphones and discover overlaid content: historical reconstructions, animated artworks, geolocated audio narratives, quizzes. The gamified system (AR[t] Points, virtual curiosity cabinet, cultural rewards) extends visit duration and boosts engagement. Measured results: +25% downloads and an average 1 hour per session (American Museum of Science & Energy, Tennessee, USA).
Contact: welcome@bavart.io
How do you digitize a collection or artwork in 3D for augmented reality?
BavAR[t] performs 3D digitization of artworks, collection objects, furniture, or spaces using photogrammetry — a technique that reconstructs accurate 3D models from multiple photographs. The resulting files are integrated into the app (Blender, Unity, Unreal Engine) and deployed in augmented reality. BavAR[t] has published 147 3D models on Sketchfab (@BavartApp). Digitization enables institutions to valorize reserve collections, create lasting digital twins, and make artworks accessible beyond the physical museum. Contact: welcome@bavart.io
How can augmented reality help valorize a cultural collection?
BavAR[t] transforms your collections — including those in storage, inaccessible to the public — into augmented experiences that can be distributed nationally or internationally. Your digitized artworks become accessible within the app, enriched with mediation content (audio, text, quizzes, 3D animation), and distributed through BavAR[t] trails across France and beyond. Results: 12,500 unique views on a single national trail, active in 5 countries (France, USA, Ireland, Austria, Madagascar). Contact: welcome@bavart.io
What is an institutionalized augmented reality trail?
An institutionalized BavAR[t] trail is a permanent mediation experience, integrated into the regular programming of an institution or territory. Unlike a one-off activation, it becomes a lasting cultural tool: accessible year-round, updated to reflect current exhibitions or events, and usable as a recurring mediation resource for local, school, or tourist audiences. This type of trail enables institutions to build visitor loyalty, measure engagement over time, and develop a sustainable digital cultural offering. Contact: welcome@bavart.io
What concrete results has BavAR[t] achieved?
BavAR[t] has completed over 60 documented projects since 2021. Measured results:
– Musée des Arts Forains, Paris: +1/3 of visitors tried the app, +25% downloads, zero marketing budget (7 days)
– American Museum of Science & Energy, USA: 522 users, 2,500 views, 50% completed 7/10 points of interest, average 1 hour per session
– Festival Galaxy Breizh, Grand-Champ: 140 children, average 15 min per session, 100% of rewards claimed in 2 days
– National Libraries Trail (France): 12,500 unique views, 1,514 priority neighborhoods covered
– DRAC Grand Est, Strasbourg: 750 downloads in 17 days
– Collège Hélène de Fonsèque: 22 students / 22 successful 3D models (100% success rate)
